Below is a list of some of the courses offered in the Professional Postgraduate Certificate in Strategic Marketing program:
| Course Title | Description |
|---|---|
| Marketing Strategy and Planning | This course focuses on developing effective marketing strategies and plans to achieve business objectives. |
| Consumer Behavior Analysis | This course examines the psychological factors that influence consumer behavior and how marketers can leverage this knowledge to create successful campaigns. |
| Digital Marketing Strategies | Students will learn about various digital marketing channels and how to develop integrated digital marketing strategies. |
| Brand Management | This course covers the principles of brand management and how to build and maintain strong brands in competitive markets. |
These courses are designed to provide students with a comprehensive understanding of strategic marketing concepts and practical skills that can be applied in the real world.