| Course Name | Description |
|---|---|
| Consumer Behavior Analysis | This course delves into the psychological and sociological factors that influence consumer decisions. Students will learn how to apply consumer behavior theories to marketing strategies. |
| Market Research Methods | Students will learn the various methods and techniques used in conducting market research to understand consumer preferences and behavior. This course will equip students with the skills to gather and analyze data effectively. |
| Strategic Marketing Planning | This course focuses on creating marketing plans that resonate with target audiences. Students will learn how to develop effective marketing strategies based on consumer insights. |
By enrolling in these courses, students will gain a deep understanding of consumer behavior and how it impacts marketing strategies. With the knowledge and skills acquired, graduates will be equipped to craft effective marketing solutions that cater to the needs and preferences of consumers.