Home /
Exploring Global Markets: Case Studies in International Marketi
Exploring Global Markets: Case Studies in International Marketing Master Management Program
Welcome to the Master Management (International Marketing) - 12 months program that delves deep into the world of international marketing. This course offers a comprehensive look at global markets through the lens of real-life case studies, providing students with a practical understanding of how businesses navigate the complexities of international trade.
Below is an overview of the courses offered in this program:
| Course Code |
Course Title |
Description |
| IMM 601 |
International Market Analysis |
An in-depth study of market research techniques and analysis methods used in international markets. |
| IMM 602 |
Global Brand Management |
Exploration of strategies for building and managing global brands in diverse cultural environments. |
| IMM 603 |
Cross-Cultural Consumer Behavior |
Analysis of how cultural differences impact consumer behavior and marketing strategies. |
By enrolling in this program, you will gain valuable insights into the ever-evolving landscape of international marketing and develop the skills needed to succeed in a global business environment. Join us on this transformative journey and unlock your potential in the world of international marketing.
Visit our course page to learn more about this course at:
