Undergraduate Certificate in Strategic Brand Management for Doctorate of Business Administration

Saturday, 11 January 2025 09:48:41

International applicants and their qualifications are accepted

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Overview

Overview

Our Undergraduate Certificate in Strategic Brand Management for Doctorate of Business Administration is designed to equip learners with essential knowledge and skills for success in today's dynamic digital landscape. This course provides flexibility and accessibility for students worldwide, allowing them to study at their own pace and convenience.
Through a comprehensive curriculum, students will gain a deep understanding of strategic brand management principles and practices, preparing them to excel in the competitive business world.
Join us and take the first step towards a successful career in brand management!

Embark on a transformative journey with our Undergraduate Certificate in Strategic Brand Management for Doctorate of Business Administration program. Dive deep into the world of branding and learn how to create powerful brand strategies that resonate with consumers. Gain a comprehensive understanding of brand positioning, market research, and consumer behavior to drive business success. Our expert faculty will guide you through case studies and real-world projects to hone your skills and prepare you for a successful career in brand management. Join us and unlock the potential to become a strategic leader in the competitive business landscape.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Introduction to Strategic Brand Management
• Brand Identity and Positioning
• Consumer Behavior and Brand Loyalty
• Brand Communication Strategies
• Brand Equity and Valuation
• Digital Marketing and Branding
• Global Brand Management
• Brand Innovation and Sustainability
• Brand Crisis Management
• Strategic Brand Management Capstone Project

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@LSIB.co.uk

+44 (0) 20 3608 0144



Career path

Brand Manager
Marketing Director
Product Manager
Advertising Manager
Public Relations Specialist
Market Research Analyst

Key facts about Undergraduate Certificate in Strategic Brand Management for Doctorate of Business Administration

The Undergraduate Certificate in Strategic Brand Management for Doctorate of Business Administration provides a comprehensive understanding of brand management strategies and their application in the business world.

Key learning outcomes include developing skills in brand positioning, brand equity management, and brand communication strategies.

This program is highly relevant to industries seeking to enhance their brand presence and market competitiveness.

Unique features of this certificate include practical case studies, industry guest lectures, and hands-on projects to apply theoretical knowledge in real-world scenarios.

Upon completion, students will be equipped with the expertise to create and implement effective brand management strategies to drive business success and growth.

Are you ready to elevate your brand management skills and make a significant impact in the business world?

Why this course?

An Undergraduate Certificate in Strategic Brand Management is crucial for Doctorate of Business Administration students due to its high demand in the industry. In the UK, the brand management market is valued at £4.5 billion, with a projected growth rate of 3.5% annually. Companies are increasingly focusing on building strong brand identities to stand out in competitive markets, creating a need for professionals with expertise in strategic brand management. According to a survey by the Chartered Institute of Marketing, 78% of UK businesses believe that brand management is critical to their success. Additionally, 65% of companies are willing to pay a premium for candidates with specialized skills in brand management. This highlights the importance of having a certification in this field to enhance career prospects and earning potential. By completing an Undergraduate Certificate in Strategic Brand Management, DBA students can gain practical knowledge and skills that are directly applicable to the current demands of the industry. This certification can set them apart in the job market and provide them with a competitive edge in pursuing leadership roles in brand management.
Market Value Projected Growth Rate Importance to Businesses Willingness to Pay Premium
£4.5 billion 3.5% annually 78% 65%

Who should enrol in Undergraduate Certificate in Strategic Brand Management for Doctorate of Business Administration?

This course is designed for Doctorate of Business Administration students who are looking to enhance their knowledge and skills in strategic brand management. Whether you are a seasoned professional or just starting out in the field, this certificate program will provide you with the tools and techniques needed to succeed in today's competitive business environment.

- 78% of UK consumers believe that brand trust is more important today than it was in the past.
- 64% of UK consumers are more likely to purchase from a brand they trust.
- 82% of UK businesses believe that a strong brand is crucial for success.

By enrolling in this certificate program, you will learn how to develop and implement effective brand strategies that resonate with consumers and drive business growth. Whether you are interested in marketing, advertising, or general business management, this course will provide you with the skills and knowledge needed to excel in the field of strategic brand management.