Undergraduate Certificate in Integrated Marketing Management in Tourism and Hospitality

Sunday, 22 December 2024 19:06:12

International applicants and their qualifications are accepted

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Overview

Overview

Our Undergraduate Certificate in Integrated Marketing Management in Tourism and Hospitality is designed to equip learners with the essential knowledge and skills needed to thrive in today's fast-paced digital environment. This comprehensive course offers flexibility and accessibility for students worldwide, allowing them to study at their own pace and convenience.
Through a blend of theoretical concepts and practical applications, students will gain a deep understanding of marketing strategies specific to the tourism and hospitality industry.
Upon completion, graduates will be well-prepared to navigate the complexities of modern marketing and drive success in their careers. Join us today and take the first step towards a rewarding future in tourism and hospitality marketing.

Embark on a transformative journey with our Undergraduate Certificate in Integrated Marketing Management in Tourism and Hospitality. This dynamic program equips students with the skills and knowledge needed to excel in the fast-paced world of tourism and hospitality marketing. From strategic planning to digital marketing techniques, students will gain a comprehensive understanding of how to effectively promote and manage tourism and hospitality businesses. Our expert faculty members bring real-world experience to the classroom, ensuring that students are prepared to tackle the challenges of the industry head-on. Join us and take the first step towards a successful career in tourism and hospitality marketing!

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Principles of Marketing in Tourism and Hospitality
• Consumer Behavior in Tourism and Hospitality
• Digital Marketing Strategies for Tourism and Hospitality
• Brand Management in Tourism and Hospitality
• Market Research and Analysis in Tourism and Hospitality
• Sales and Promotion in Tourism and Hospitality
• Public Relations in Tourism and Hospitality
• Event Management in Tourism and Hospitality
• Customer Relationship Management in Tourism and Hospitality
• Integrated Marketing Communication in Tourism and Hospitality

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@LSIB.co.uk

+44 (0) 20 3608 0144



Career path

Marketing Manager
Tourism Marketing Specialist
Hospitality Brand Manager
Digital Marketing Coordinator
Event Marketing Manager
Public Relations Specialist

Key facts about Undergraduate Certificate in Integrated Marketing Management in Tourism and Hospitality

- The Undergraduate Certificate in Integrated Marketing Management in Tourism and Hospitality provides students with a comprehensive understanding of marketing strategies tailored to the tourism and hospitality industry.
- Students will learn how to develop integrated marketing campaigns, analyze consumer behavior, and utilize digital marketing tools to promote tourism and hospitality businesses effectively.
- The program equips students with the skills to create compelling marketing plans, conduct market research, and implement branding strategies specific to the tourism and hospitality sector.
- Upon completion, graduates will be prepared to pursue careers in marketing, sales, public relations, or event management within the tourism and hospitality industry.
- The curriculum emphasizes practical skills and real-world applications, ensuring that students are industry-ready upon graduation.
- Unique features of the program include hands-on projects, case studies, and guest lectures from industry professionals, providing students with valuable insights and networking opportunities.
- By focusing on the intersection of marketing and tourism/hospitality, this certificate program offers a specialized and in-demand skill set for individuals seeking to advance their careers in these industries.

Why this course?

An Undergraduate Certificate in Integrated Marketing Management in Tourism and Hospitality is crucial in meeting the growing demand for skilled professionals in the industry. According to the UK Hospitality and Tourism Skills Report, the sector is expected to create over 100,000 new jobs by 2025, highlighting the need for qualified individuals with expertise in marketing management. The certificate program equips students with the knowledge and skills to effectively promote tourism and hospitality businesses in a competitive market. This is essential as the UK tourism industry contributes over £145 billion to the economy annually, with marketing playing a key role in attracting visitors and driving revenue. The following table illustrates the projected job growth and average salaries for marketing managers in the tourism and hospitality sector in the UK: | Job Growth (2021-2025) | Average Salary | |-----------------------|----------------| | 12% | £40,000 | By completing this certificate, individuals can enhance their career prospects and contribute to the success of businesses in the dynamic tourism and hospitality industry.

Who should enrol in Undergraduate Certificate in Integrated Marketing Management in Tourism and Hospitality ?

This course is designed for individuals looking to excel in the dynamic field of integrated marketing management within the tourism and hospitality industry. Whether you are a recent graduate seeking to enhance your skills or a professional aiming to stay ahead of the competition, this certificate program is tailored to meet your needs. With the UK tourism industry contributing £146 billion to the economy in 2019 alone, there is a growing demand for skilled marketing professionals in this sector. By enrolling in this course, you will gain the knowledge and expertise needed to create effective marketing strategies that drive business growth and customer engagement. Our curriculum covers a range of topics, including digital marketing, branding, market research, and customer relationship management. With 87% of UK consumers using the internet for travel-related activities, mastering these skills is essential for success in the industry. Join us and take the first step towards a rewarding career in integrated marketing management in tourism and hospitality. See the statistics below for a snapshot of the industry's impact in the UK: | Statistic | Value | |-------------------------------------|-------------------------| | UK tourism industry contribution | £146 billion (2019) | | UK consumers using internet for travel-related activities | 87% |