Professional Certificate in Artificial Intelligence for Marketing Performance Tracking

Friday, 13 February 2026 02:39:45

International applicants and their qualifications are accepted

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Overview

Overview

Artificial Intelligence for Marketing Performance Tracking


This professional certificate program is designed for marketing professionals who want to leverage AI to improve their performance tracking capabilities.


With this course, you'll learn how to use AI and machine learning algorithms to analyze customer data, predict behavior, and optimize marketing campaigns.


Some key concepts covered include: data preprocessing, model selection, and deployment of AI models in marketing environments.

By the end of this program, you'll be able to measure the effectiveness of your marketing strategies and make data-driven decisions.


Take the first step towards becoming an AI-powered marketer and explore this certificate program today!

Artificial Intelligence is revolutionizing the marketing landscape, and this Professional Certificate in Artificial Intelligence for Marketing Performance Tracking is your key to unlocking its full potential. With this course, you'll gain the skills to artificial intelligence and marketing performance tracking in one comprehensive package. Learn how to leverage AI-driven tools to analyze customer behavior, predict market trends, and optimize your marketing strategies for maximum ROI. Upon completion, you'll be equipped with the knowledge to drive business growth and stay ahead of the competition. Career prospects are vast, with opportunities in data science, marketing analytics, and more.

Entry requirements

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

•
Machine Learning for Marketing Performance Tracking •
Data Visualization for AI-Driven Decision Making •
Predictive Analytics in Marketing Automation •
Natural Language Processing for Customer Feedback Analysis •
Big Data Analytics for Market Research and Segmentation •
Marketing Mix Modeling with AI and Machine Learning •
Customer Journey Mapping with AI-Driven Insights •
Web Analytics and Tracking for Performance Measurement •
AI-Driven Personalization for Enhanced Customer Experience •
Ethics and Responsible AI in Marketing Performance Tracking

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Professional Certificate in Artificial Intelligence for Marketing Performance Tracking

The Professional Certificate in Artificial Intelligence for Marketing Performance Tracking is a comprehensive online course designed to equip marketing professionals with the skills needed to leverage AI in measuring and optimizing marketing performance.
Through this program, learners will gain a deep understanding of the applications of AI in marketing, including predictive analytics, machine learning, and data science.
The course covers a range of topics such as data preprocessing, model selection, and deployment, as well as the use of AI tools and platforms in marketing.
Upon completion of the program, learners will be able to apply AI techniques to analyze and improve marketing performance, making data-driven decisions that drive business growth.
The duration of the program is approximately 4 months, with learners completing a series of online courses and projects that culminate in a final capstone project.
The program is designed to be flexible, with learners able to complete the coursework on their own schedule and at their own pace.
The Professional Certificate in Artificial Intelligence for Marketing Performance Tracking is highly relevant to the marketing industry, as more and more companies are looking to leverage AI to gain a competitive edge.
By the end of the program, learners will have gained the skills and knowledge needed to stay ahead of the curve in the rapidly evolving world of marketing and AI.
The program is offered by a leading online education provider, and is designed to be accessible to learners from around the world.
The cost of the program is competitive, with learners able to complete the coursework for a fraction of the cost of a traditional university program.
The Professional Certificate in Artificial Intelligence for Marketing Performance Tracking is a valuable investment for marketing professionals looking to upskill and reskill in the AI era.

Why this course?

Professional Certificate in Artificial Intelligence for Marketing Performance Tracking is a highly sought-after skill in today's market, with the UK's digital marketing industry expected to reach £14.5 billion by 2025, according to a report by Digital Marketing Institute. To stay ahead of the competition, marketers need to leverage AI-powered tools to track performance and make data-driven decisions.
Year UK Digital Marketing Industry Size (£ billion)
2020 10.8
2021 11.4
2022 12.2
2023 13.1
2024 14.5

Who should enrol in Professional Certificate in Artificial Intelligence for Marketing Performance Tracking?

Ideal Audience for Professional Certificate in Artificial Intelligence for Marketing Performance Tracking Marketing professionals in the UK are in high demand, with a projected shortage of 20,000 skilled marketers by 2025 (Source: CIPR).
Key Characteristics: Professionals with 2+ years of experience in marketing, data analysis, or a related field, and a basic understanding of AI concepts.
Job Roles: Digital marketing specialists, data analysts, marketing automation specialists, and business intelligence analysts.
Skills Gaps: Professionals need to develop skills in AI, machine learning, and data science to stay competitive in the job market.
Benefits: Enhanced career prospects, increased earning potential, and the ability to drive data-driven marketing decisions.