Postgraduate Certificate in Marketing Analytics

Friday, 13 February 2026 13:36:14

International applicants and their qualifications are accepted

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Overview

Overview

Marketing Analytics

is a specialized field that helps businesses make data-driven decisions.

Marketing Analytics

is a postgraduate certificate that equips learners with the skills to collect, analyze, and interpret large data sets to drive business growth.
Some of the key areas of focus include data mining, predictive modeling, and statistical analysis.

Marketing Analytics

is ideal for professionals looking to transition into a data-driven role or enhance their existing skills.
By the end of this program, learners will be able to apply advanced analytics techniques to drive business outcomes.

Join our Marketing Analytics program and start unlocking the power of data to drive business success.

Marketing Analytics is a vital skill in today's data-driven business landscape. This Postgraduate Certificate in Marketing Analytics equips you with the tools and techniques to extract insights from complex data sets, making informed decisions that drive business growth. With marketing analytics, you'll learn to analyze customer behavior, optimize marketing campaigns, and measure ROI. Our course offers marketing analytics training in a collaborative environment, with access to industry-standard software and expert mentors. Upon completion, you'll be equipped to pursue a career in marketing analytics or related fields, with opportunities in data science, business intelligence, and more.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

•
Data Mining for Marketing Analytics •
Marketing Research Methods •
Statistical Analysis for Business Decisions •
Data Visualization Techniques •
Predictive Modeling in Marketing •
Customer Segmentation and Profiling •
Web Analytics and Digital Metrics •
Marketing Mix Modeling •
Big Data Analytics for Marketing

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

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+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Postgraduate Certificate in Marketing Analytics

The Postgraduate Certificate in Marketing Analytics is a specialized program designed to equip students with the skills and knowledge required to analyze and interpret complex marketing data.
This program focuses on teaching students how to use data analytics tools and techniques to drive business decisions, making it an essential qualification for professionals looking to advance their careers in marketing analytics.
Upon completion of the program, students can expect to gain a range of skills, including data analysis, statistical modeling, and data visualization, which are highly valued by employers in the marketing industry.
The duration of the program typically varies between 6-12 months, depending on the institution and the student's prior experience.
The Postgraduate Certificate in Marketing Analytics is highly relevant to the marketing industry, as companies are increasingly relying on data-driven insights to inform their marketing strategies.
By completing this program, students can demonstrate their ability to apply data analytics techniques to drive business results, making them highly attractive to potential employers.
The program is also designed to be flexible, with many institutions offering online or part-time options to accommodate the needs of working professionals.
Overall, the Postgraduate Certificate in Marketing Analytics is an excellent choice for individuals looking to launch or advance their careers in marketing analytics, and is highly regarded by employers in the industry.

Why this course?

Postgraduate Certificate in Marketing Analytics is a highly sought-after qualification in today's data-driven market. According to a survey by the Chartered Institute of Marketing (CIM), 85% of marketers in the UK believe that data analysis is crucial for making informed business decisions. In fact, a report by the UK's Office for National Statistics (ONS) states that the demand for data scientists and analysts is expected to increase by 13% by 2028, outpacing the average for all occupations.
Year Percentage Increase
2019 10%
2020 12%
2021 15%
2022 18%

Who should enrol in Postgraduate Certificate in Marketing Analytics?

Ideal Audience for Postgraduate Certificate in Marketing Analytics Marketing professionals seeking to upskill in data-driven decision making, particularly those in the UK, where 71% of businesses use data analytics to inform their marketing strategies (Source: CMO Council UK)
Professionals with a background in marketing, business, or a related field, looking to enhance their skills in data analysis, statistical modeling, and data visualization Those working in industries such as finance, retail, and healthcare, where data-driven insights are crucial for driving business growth and competitiveness, with the UK's finance sector alone generating £2.2 trillion in economic activity (Source: Bank of England)
Individuals seeking to transition into a career in data science or analytics, or those looking to advance their current role with a postgraduate qualification With the UK's digital economy expected to reach £1.2 trillion by 2025, the demand for skilled marketing analytics professionals is on the rise, with 60% of marketers citing data analysis as a key skill for success (Source: Econsultancy)