Postgraduate Certificate in Integrated Marketing Management and Crisis Communication

Sunday, 22 December 2024 17:30:39

International applicants and their qualifications are accepted

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Overview

Overview

Our Postgraduate Certificate in Integrated Marketing Management and Crisis Communication is designed to equip learners with essential knowledge and skills for success in today's dynamic digital landscape. This course offers flexibility and accessibility for students worldwide, allowing them to study at their own pace and convenience. With a focus on integrated marketing strategies and crisis communication techniques, students will learn how to effectively navigate the complexities of modern marketing and communication challenges. Through a comprehensive curriculum, students will gain a deep understanding of key concepts and best practices in the field, preparing them for a successful career in marketing and communication management.

Are you ready to take your marketing skills to the next level? Our Postgraduate Certificate in Integrated Marketing Management and Crisis Communication is designed to equip you with the knowledge and tools needed to excel in today's fast-paced business environment. This comprehensive program covers a range of topics, including strategic marketing planning, brand management, digital marketing, and crisis communication strategies. Taught by industry experts, you will gain practical skills that can be applied immediately in your career. Join us and become a master of integrated marketing management and crisis communication!

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Marketing Management Principles
• Crisis Communication Strategies
• Integrated Marketing Communication
• Brand Management
• Digital Marketing
• Consumer Behavior
• Public Relations
• Crisis Management
• Social Media Marketing
• Marketing Research and Analysis

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@LSIB.co.uk

+44 (0) 20 3608 0144



Career path

Marketing Manager
Crisis Communication Specialist
Brand Strategist
Public Relations Manager
Digital Marketing Director
Advertising Executive
Corporate Communications Manager

Key facts about Postgraduate Certificate in Integrated Marketing Management and Crisis Communication

- Gain expertise in integrated marketing management and crisis communication strategies
- Develop skills in analyzing market trends, creating effective marketing campaigns, and managing crises
- Learn to develop comprehensive marketing plans and strategies to enhance brand reputation
- Understand the importance of crisis communication in maintaining brand credibility and customer trust
- Acquire knowledge in digital marketing, social media management, and public relations
- Industry-relevant curriculum designed to meet the demands of the dynamic marketing landscape
- Practical case studies and real-world simulations to apply theoretical knowledge
- Access to industry experts and networking opportunities for career advancement
- Unique focus on integrating marketing and crisis communication for comprehensive brand management
- Prepare for roles in marketing management, public relations, crisis communication, and brand management
- Enhance your strategic thinking, communication skills, and decision-making abilities in marketing contexts.

Why this course?

A Postgraduate Certificate in Integrated Marketing Management and Crisis Communication is crucial in meeting the growing industry demand for professionals equipped to handle marketing strategies and crisis communication effectively. In the UK, the marketing industry is estimated to be worth £21.4 billion, with a projected growth rate of 3.1% annually. Crisis communication is also becoming increasingly important, with 54% of companies experiencing a crisis in the past five years. Employers are seeking individuals with a strong understanding of integrated marketing management and crisis communication to navigate the complexities of today's fast-paced business environment. This certificate program provides students with the necessary skills to develop comprehensive marketing campaigns while also preparing them to effectively manage and mitigate crises that may arise. By completing this program, individuals can enhance their career prospects and command higher salaries. On average, professionals with expertise in integrated marketing management and crisis communication earn 20% more than their counterparts without such qualifications. Investing in this certificate can lead to lucrative opportunities in the dynamic field of marketing and communication.
Industry Worth Projected Growth Rate Companies with Crisis Salary Increase
£21.4 billion 3.1% 54% 20%

Who should enrol in Postgraduate Certificate in Integrated Marketing Management and Crisis Communication ?

This course is designed for professionals looking to enhance their skills in integrated marketing management and crisis communication. Whether you are a marketing manager, public relations specialist, or communications professional, this program will provide you with the knowledge and tools needed to navigate the ever-changing landscape of marketing and communication.

Over 80% of UK businesses believe integrated marketing is crucial for success. 70% of companies have experienced a crisis in the past five years.
Only 30% of UK businesses feel confident in their crisis communication strategies. Integrated marketing campaigns can result in a 20% increase in sales.

By enrolling in this course, you will gain practical skills in developing integrated marketing plans, managing crises effectively, and protecting your brand reputation. Stay ahead of the competition and take your career to the next level with our Postgraduate Certificate in Integrated Marketing Management and Crisis Communication.