Graduate Certificate in Word-of-Mouth Marketing for Business Growth

Sunday, 19 January 2025 15:53:45

International applicants and their qualifications are accepted

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Overview

Overview

Our Graduate Certificate in Word-of-Mouth Marketing for Business Growth is designed to equip learners with essential knowledge and skills for success in today's dynamic digital landscape. This course provides flexibility and accessibility for students worldwide, allowing them to study at their own pace and convenience.
Through a comprehensive curriculum, students will gain a deep understanding of word-of-mouth marketing strategies and tactics, enabling them to effectively promote products and services in the digital age.
Join us and take the first step towards mastering the art of word-of-mouth marketing to drive business growth and success.

Are you ready to harness the power of word-of-mouth marketing to propel your business to new heights? Our Graduate Certificate in Word-of-Mouth Marketing for Business Growth is designed to equip you with the skills and strategies needed to create buzz, build brand loyalty, and drive revenue through the most powerful form of marketing - recommendations from satisfied customers. Through a combination of case studies, hands-on projects, and expert-led discussions, you will learn how to leverage social media, influencer partnerships, and customer advocacy programs to amplify your brand's reach and impact. Join us and unlock the potential of word-of-mouth marketing today!

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Introduction to Word-of-Mouth Marketing
• Understanding Consumer Behavior
• Building Brand Advocacy
• Implementing Referral Programs
• Leveraging Social Media for Word-of-Mouth Marketing
• Measuring and Analyzing Word-of-Mouth Campaigns
• Creating Viral Marketing Strategies
• Influencer Marketing Techniques
• Crisis Management in Word-of-Mouth Marketing
• Ethical Considerations in Word-of-Mouth Marketing

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@LSIB.co.uk

+44 (0) 20 3608 0144



Career path

Word-of-Mouth Marketing Specialist
Brand Ambassador
Social Media Influencer
Customer Experience Manager
Marketing Coordinator
Public Relations Specialist

Key facts about Graduate Certificate in Word-of-Mouth Marketing for Business Growth

- Gain practical skills in leveraging word-of-mouth marketing strategies for business growth
- Learn how to create and implement effective word-of-mouth campaigns
- Understand the psychology behind word-of-mouth marketing and consumer behavior
- Explore case studies and best practices in the industry
- Develop a comprehensive understanding of the impact of word-of-mouth on brand reputation and customer loyalty
- Acquire tools to measure and analyze the success of word-of-mouth marketing initiatives
- Suitable for marketing professionals, entrepreneurs, and business owners looking to enhance their marketing strategies
- Taught by industry experts with real-world experience in word-of-mouth marketing
- Interactive and engaging learning environment to facilitate practical application of concepts
- Flexible online format allows for convenient learning at your own pace and schedule.

Why this course?

A Graduate Certificate in Word-of-Mouth Marketing for Business Growth is crucial in today's competitive market as it equips professionals with the skills needed to harness the power of word-of-mouth marketing. According to a study by Nielsen, 92% of consumers trust recommendations from friends and family over other forms of advertising. This highlights the importance of leveraging word-of-mouth marketing to drive business growth. In the UK, word-of-mouth marketing has been shown to generate an average of £4.62 in revenue for every £1 spent, making it a highly cost-effective strategy for businesses. Additionally, 83% of UK consumers are more likely to purchase a product or service if it has been recommended by someone they know. By obtaining a Graduate Certificate in Word-of-Mouth Marketing, professionals can gain a competitive edge in the industry and help businesses tap into the immense potential of word-of-mouth marketing. This certification is in high demand as businesses seek to capitalize on the influence of personal recommendations in driving sales and brand loyalty.
Statistic Percentage/Amount
Consumers who trust recommendations from friends and family 92%
Revenue generated for every £1 spent on word-of-mouth marketing £4.62
Consumers more likely to purchase a recommended product or service 83%

Who should enrol in Graduate Certificate in Word-of-Mouth Marketing for Business Growth?

This course is designed for professionals looking to harness the power of word-of-mouth marketing to drive business growth. Whether you are a marketing manager, entrepreneur, or small business owner, this course will equip you with the knowledge and skills needed to leverage word-of-mouth marketing effectively. Statistics show that word-of-mouth marketing is incredibly influential in the UK market. According to a survey by Nielsen, 92% of consumers trust recommendations from friends and family over other forms of advertising. Additionally, 74% of consumers identify word-of-mouth as a key influencer in their purchasing decisions. If you want to tap into this powerful marketing strategy and take your business to the next level, this course is for you. Join us and learn how to create buzz, build brand loyalty, and drive sales through the art of word-of-mouth marketing.
92% of consumers trust recommendations from friends and family
74% of consumers identify word-of-mouth as a key influencer in their purchasing decisions