Graduate Certificate in Extended Marketing Mix in Retail

Sunday, 22 December 2024 23:58:22

International applicants and their qualifications are accepted

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Overview

Overview

Our Graduate Certificate in Extended Marketing Mix in Retail is designed to equip learners with the essential knowledge and skills needed to thrive in today's dynamic digital landscape. This course offers flexibility and accessibility for students worldwide, allowing them to study at their own pace and convenience.
With a focus on the extended marketing mix in retail, students will gain a deep understanding of key concepts and strategies that are crucial for success in the retail industry.
Whether you are a marketing professional looking to upskill or someone interested in pursuing a career in retail marketing, this program will provide you with the tools you need to excel.

Discover the art of retail marketing with our Graduate Certificate in Extended Marketing Mix in Retail. Dive deep into the strategies and tactics that drive consumer behavior and boost sales in the competitive retail landscape. Learn how to effectively blend the traditional 4Ps of marketing with newer elements such as people, process, and physical evidence to create a winning marketing mix. Gain hands-on experience through real-world case studies and projects, and develop the skills needed to excel in retail marketing roles. Elevate your career in the retail industry with this comprehensive and practical certificate program.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Retail Marketing Strategy
• Consumer Behavior in Retail
• Retail Brand Management
• Retail Merchandising
• Retail Analytics
• Digital Marketing in Retail
• Retail Promotions and Pricing
• Retail Supply Chain Management
• Customer Relationship Management in Retail
• Retail Sales and Customer Service

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@LSIB.co.uk

+44 (0) 20 3608 0144



Career path

Marketing Manager
Retail Sales Manager
Brand Manager
Merchandising Manager
Customer Relationship Manager
Product Development Manager

Key facts about Graduate Certificate in Extended Marketing Mix in Retail

- Gain expertise in the extended marketing mix tailored for the retail industry
- Develop skills in strategic retail marketing, consumer behavior analysis, and retail branding
- Understand the importance of omni-channel marketing and digital retail strategies
- Learn to create effective retail promotions and pricing strategies
- Acquire knowledge in retail analytics and performance measurement
- Industry-relevant curriculum designed to meet the demands of the retail sector
- Practical insights from experienced retail marketing professionals
- Hands-on projects and case studies to apply theoretical knowledge
- Enhance career prospects in retail marketing, merchandising, and management
- Flexible online format for working professionals seeking to advance their skills
- Elevate your understanding of retail marketing to drive business success.

Why this course?

A Graduate Certificate in Extended Marketing Mix in Retail is crucial in meeting the growing demand for skilled professionals in the retail industry. According to the Office for National Statistics, retail sales in the UK reached £366 billion in 2020, highlighting the significant economic contribution of this sector. Employers are seeking individuals with specialized knowledge in areas such as pricing strategies, distribution channels, and customer relationship management to stay competitive in the market. A survey by the British Retail Consortium found that 72% of retailers believe that having a strong marketing strategy is essential for business success. The table below illustrates the average salaries for marketing professionals in the UK, emphasizing the potential financial benefits of obtaining a Graduate Certificate in Extended Marketing Mix in Retail. | Job Title | Average Salary (GBP) | |--------------------|----------------------| | Marketing Manager | 45,000 | | Retail Analyst | 35,000 | | Brand Manager | 40,000 | By acquiring this certification, individuals can enhance their skills and knowledge, making them more attractive to employers and increasing their earning potential in the competitive retail industry.

Who should enrol in Graduate Certificate in Extended Marketing Mix in Retail?

This course is designed for professionals in the retail industry looking to enhance their knowledge and skills in marketing. Whether you are a marketing manager, retail analyst, or product manager, this Graduate Certificate in Extended Marketing Mix in Retail will provide you with the tools and strategies needed to excel in today's competitive market. According to a study by Statista, retail e-commerce sales in the UK are projected to reach £99.3 billion in 2021, highlighting the growing importance of effective marketing strategies in the retail sector. This course will equip you with the latest techniques and best practices to drive sales, increase customer engagement, and stay ahead of the competition. With a focus on the extended marketing mix, including people, process, and physical evidence, this course is ideal for professionals looking to deepen their understanding of marketing principles specific to the retail environment. By enrolling in this program, you will gain valuable insights into consumer behavior, market trends, and digital marketing strategies tailored to the retail industry. Whether you are looking to advance your career, pivot into a new role, or stay current with industry trends, this course is the perfect opportunity to take your marketing skills to the next level. Join us and become a marketing expert in the dynamic world of retail.
Retail Managers 45%
Marketing Analysts 30%
Product Managers 25%