Global Certificate in Psychology of Marketing

Monday, 23 December 2024 20:08:36

International applicants and their qualifications are accepted

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Overview

Overview

The Global Certificate in Psychology of Marketing is a comprehensive online course designed to equip learners with essential knowledge and skills for success in today's dynamic digital landscape. This program offers flexibility and accessibility for students worldwide, allowing them to study at their own pace from anywhere in the world.
Through engaging lectures and interactive modules, students will gain a deep understanding of consumer behavior, market research, and strategic marketing techniques.
Upon completion of the course, graduates will be well-prepared to navigate the complexities of modern marketing and drive business growth in an increasingly competitive global market.

Embark on a transformative journey into the world of consumer behavior and marketing strategies with our Global Certificate in Psychology of Marketing. Dive deep into the psychological principles that drive consumer decision-making and learn how to create impactful marketing campaigns that resonate with your target audience. Through a series of interactive modules, case studies, and real-world applications, you will gain a comprehensive understanding of the intricate relationship between psychology and marketing. Whether you are a seasoned marketer looking to enhance your skills or a newcomer to the field, this certificate program will equip you with the knowledge and tools to succeed in today's competitive market.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Introduction to Psychology of Marketing
• Consumer Behavior
• Market Research and Analysis
• Branding and Advertising Psychology
• Social Media Marketing Strategies
• Cross-Cultural Marketing
• Neuromarketing
• Digital Marketing Psychology
• Persuasion and Influence Techniques
• Ethics in Marketing Psychology

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@LSIB.co.uk

+44 (0) 20 3608 0144



Career path

Marketing Analyst
Brand Manager
Consumer Behavior Specialist
Market Researcher
Digital Marketing Strategist
Advertising Executive
Social Media Manager

Key facts about Global Certificate in Psychology of Marketing

- Gain a deep understanding of consumer behavior, market research, and advertising strategies through the Global Certificate in Psychology of Marketing
- Learn to apply psychological principles to marketing campaigns, enhancing brand engagement and customer loyalty
- Develop skills in analyzing consumer trends, creating effective marketing messages, and optimizing digital marketing strategies
- Acquire knowledge on the impact of emotions, perception, and decision-making processes on consumer behavior
- Explore the ethical implications of marketing practices and strategies
- Industry-relevant curriculum designed to meet the demands of the dynamic marketing landscape
- Access to expert faculty with real-world experience in marketing and psychology
- Interactive online platform for convenient and flexible learning
- Join a global network of professionals in marketing, advertising, and consumer research
- Elevate your career prospects with specialized knowledge in the psychology of marketing.

Why this course?

Statistics Importance
85% of UK businesses believe understanding consumer psychology is crucial for marketing success.
£1.7 billion spent annually on digital marketing in the UK, highlighting the need for skilled professionals.
67% of UK marketers believe psychology-based marketing strategies are more effective.
The Global Certificate in Psychology of Marketing is essential in meeting the industry demand for professionals who understand consumer behavior and can create effective marketing strategies. With 85% of UK businesses recognizing the importance of consumer psychology in marketing success, there is a clear need for individuals with specialized knowledge in this area. The UK's annual expenditure of £1.7 billion on digital marketing further emphasizes the demand for skilled professionals who can leverage psychological insights to drive marketing campaigns. Additionally, 67% of UK marketers believe that psychology-based strategies are more effective, highlighting the relevance of this certification in the industry. By obtaining this certificate, individuals can enhance their skills and meet the growing demand for psychology-driven marketing expertise in the UK market.

Who should enrol in Global Certificate in Psychology of Marketing?

This course is designed for individuals who are looking to gain a deeper understanding of consumer behavior and the psychological principles that drive marketing strategies. Whether you are a marketing professional, business owner, or student, this course will provide you with valuable insights into the psychology behind consumer decision-making.

Over 80% of UK consumers make purchasing decisions based on emotions. Understanding the psychology of marketing can lead to a 20% increase in sales.
Nearly 70% of UK consumers feel more positively about brands that share their values. Psychological marketing tactics can increase brand loyalty by up to 50%.

By enrolling in the Global Certificate in Psychology of Marketing, you will learn how to leverage these insights to create more effective marketing campaigns and build stronger connections with your target audience. Take your marketing skills to the next level and stay ahead of the competition with this comprehensive course.