Global Certificate in Extended Marketing Mix for Physical and Online Retail

Sunday, 22 December 2024 18:45:11

International applicants and their qualifications are accepted

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Overview

Overview

Our Global Certificate in Extended Marketing Mix for Physical and Online Retail is designed to equip learners with essential knowledge and skills for success in today's dynamic digital landscape. This course offers flexibility and accessibility for students worldwide, allowing them to study at their own pace and convenience. Whether you're a seasoned marketer looking to expand your expertise or a newcomer to the field, this program will provide you with a comprehensive understanding of the marketing mix for both physical and online retail environments. Join us and take your marketing career to the next level!

Discover the secrets to maximizing your retail success with our Global Certificate in Extended Marketing Mix for Physical and Online Retail. This comprehensive course delves into the intricacies of both traditional brick-and-mortar stores and the ever-evolving world of e-commerce. Learn how to effectively blend the 7Ps of marketing with digital strategies to attract and retain customers in today's competitive market. From product development to pricing strategies, distribution channels to promotional tactics, this program equips you with the tools and knowledge needed to drive sales and increase brand visibility. Elevate your retail game and stay ahead of the curve with this dynamic certification.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Introduction to Marketing Mix • Understanding Physical Retail Environment • Online Retail Strategies • Product Development and Management • Pricing Strategies • Promotion and Advertising Techniques • Distribution Channels • Customer Relationship Management • Data Analytics for Retail • Global Marketing Trends in Retail

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@LSIB.co.uk

+44 (0) 20 3608 0144



Career path

Marketing Manager
Retail Analyst
E-commerce Specialist
Brand Strategist
Product Manager
Market Research Analyst
Digital Marketing Specialist

Key facts about Global Certificate in Extended Marketing Mix for Physical and Online Retail

- Gain a comprehensive understanding of the extended marketing mix for physical and online retail through this global certificate program
- Learn how to effectively integrate the 7Ps (product, price, place, promotion, people, process, and physical evidence) into retail marketing strategies
- Develop skills to create cohesive marketing plans that cater to both physical and online retail environments
- Explore the latest trends and best practices in retail marketing to stay competitive in the industry
- Benefit from real-world case studies and practical exercises to apply theoretical knowledge to practical scenarios
- Enhance your ability to analyze consumer behavior and make data-driven marketing decisions
- Acquire valuable insights into omni-channel marketing and how to leverage multiple touchpoints for a seamless customer experience
- Join a global network of professionals in the retail industry and expand your career opportunities
- This program is designed for marketing professionals, retail managers, entrepreneurs, and anyone interested in mastering the extended marketing mix for retail
- Elevate your marketing skills and stay ahead in the dynamic world of retail with this specialized certificate program.

Why this course?

The Global Certificate in Extended Marketing Mix for Physical and Online Retail is crucial in meeting the growing demand for skilled professionals in the retail industry. With the rise of e-commerce and the shift towards omnichannel marketing strategies, businesses are seeking individuals with expertise in both physical and online retail environments. According to Statista, retail e-commerce sales in the UK are projected to reach £93.23 billion by 2025, highlighting the significant growth opportunities in the online retail sector. Additionally, a survey by PwC found that 40% of UK consumers prefer to shop online, emphasizing the importance of a strong online presence for retailers. The table below illustrates the increasing importance of the Extended Marketing Mix certification in the retail industry: | Statistics | Figures | |--------------------------------------|---------------------------| | Projected UK e-commerce sales by 2025| £93.23 billion | | Percentage of UK consumers who prefer online shopping | 40% | By obtaining the Global Certificate in Extended Marketing Mix for Physical and Online Retail, professionals can enhance their skills and knowledge to meet the demands of the evolving retail landscape, making them valuable assets to employers in the industry.

Who should enrol in Global Certificate in Extended Marketing Mix for Physical and Online Retail?

This course is designed for individuals looking to enhance their knowledge and skills in marketing, specifically focusing on the extended marketing mix for physical and online retail. Whether you are a marketing professional seeking to stay ahead in a competitive industry or a business owner looking to improve your marketing strategies, this course is tailored to meet your needs. With online retail sales in the UK reaching £99.3 billion in 2020, it is crucial for professionals in the industry to understand the intricacies of marketing in both physical and online spaces. This course will equip you with the tools and strategies needed to effectively market products and services in today's dynamic retail landscape. Furthermore, with 87% of UK consumers making a purchase online in 2020, mastering the extended marketing mix is essential for driving sales and building brand loyalty. By enrolling in this course, you will gain valuable insights into how to create integrated marketing campaigns that resonate with consumers across different channels. Whether you are a seasoned marketing professional or just starting out in the industry, this course will provide you with the knowledge and skills needed to excel in the ever-evolving world of retail marketing. Join us and take your marketing expertise to the next level.
Online Retail Sales in the UK (2020) £99.3 billion
UK Consumers Making a Purchase Online (2020) 87%