Executive Certificate in Extended Marketing Mix for the Modern Business

Thursday, 06 March 2025 12:11:57

International applicants and their qualifications are accepted

Start Now     Viewbook

Overview

Overview

Our Executive Certificate in Extended Marketing Mix for the Modern Business is designed to equip learners with the essential knowledge and skills needed to thrive in today's dynamic digital landscape. This course offers flexibility and accessibility for students worldwide, allowing them to enhance their expertise at their own pace.

With a focus on the extended marketing mix, students will gain a deep understanding of how to effectively reach and engage with customers in the digital age. Through a comprehensive curriculum, participants will learn strategies for success without the need for case studies or practicals.

Join us and take your marketing skills to the next level!

Discover the power of the extended marketing mix with our Executive Certificate program. Dive deep into the strategies and tactics that drive modern businesses to success in today's competitive landscape. Learn how to effectively blend the traditional 4Ps with additional elements to create a comprehensive marketing strategy that resonates with your target audience. Our expert instructors will guide you through case studies, hands-on projects, and real-world simulations to ensure you have the practical skills needed to excel in the fast-paced world of marketing. Elevate your career and stay ahead of the curve with our Executive Certificate in Extended Marketing Mix for the Modern Business.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Introduction to the Extended Marketing Mix • Understanding Customer Behavior in the Modern Business Environment • Strategic Pricing Strategies for Modern Businesses • Integrated Marketing Communications in the Digital Age • Product Development and Innovation in the Modern Business Landscape • Distribution Channels and Logistics Management • Brand Management and Building a Strong Brand Identity • Data-Driven Marketing and Analytics • Social Media Marketing and Influencer Strategies • International Marketing and Global Expansion Opportunities

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

Start Now

Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

Start Now

  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
  • Start Now
    •

Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Marketing Manager
Brand Manager
Digital Marketing Specialist
Product Manager
Marketing Analyst
Advertising Manager
Public Relations Manager

Key facts about Executive Certificate in Extended Marketing Mix for the Modern Business

- Gain a comprehensive understanding of the extended marketing mix, including people, process, and physical evidence
- Develop skills to create effective marketing strategies tailored to modern business environments
- Learn to integrate traditional marketing tactics with digital marketing techniques for optimal results
- Understand the importance of customer experience and relationship management in driving business success
- Acquire knowledge on how to analyze market trends and consumer behavior to make informed marketing decisions
- Industry-relevant content designed to meet the demands of today's competitive business landscape
- Practical insights and case studies to apply theoretical concepts to real-world marketing scenarios
- Interactive learning experience with industry experts and peers for networking opportunities and collaborative learning
- Enhance your marketing skills and stay ahead in the dynamic business world with this specialized executive certificate program.

Why this course?

An Executive Certificate in Extended Marketing Mix for the Modern Business is crucial in meeting the growing demand for skilled marketing professionals in the UK. According to the Chartered Institute of Marketing, the marketing industry contributes £71.2 billion to the UK economy annually, highlighting the significance of well-trained professionals in this field. The extended marketing mix, also known as the 7Ps (Product, Price, Place, Promotion, People, Process, and Physical Evidence), is essential for businesses to effectively reach their target audience and drive sales. With 87% of UK marketers believing that understanding the extended marketing mix is crucial for success, there is a clear industry demand for professionals with expertise in this area. The table below illustrates the importance of investing in an Executive Certificate in Extended Marketing Mix for the Modern Business: | Statistic | Value | |-----------------------------------------|-------------------------| | Contribution of marketing to UK economy | £71.2 billion annually | | Percentage of UK marketers valuing 7Ps | 87% |

Who should enrol in Executive Certificate in Extended Marketing Mix for the Modern Business?

This course is designed for marketing professionals looking to enhance their skills in the ever-evolving landscape of modern business. Whether you are a seasoned marketer or just starting out in the field, this Executive Certificate in Extended Marketing Mix will provide you with the tools and knowledge needed to stay ahead of the competition. With 87% of UK businesses now using social media for marketing purposes, it is essential to have a deep understanding of the extended marketing mix to effectively reach and engage with your target audience. Additionally, 72% of consumers expect brands to personalize their communications, highlighting the importance of mastering strategies such as segmentation and targeting. By enrolling in this course, you will gain valuable insights into the latest trends and techniques in marketing, equipping you with the skills to create impactful campaigns that drive results. Whether you work in a B2B or B2C environment, this course will provide you with the knowledge and expertise needed to excel in today's competitive market. | Statistic | Percentage | |-------------------------------------|------------| | UK businesses using social media | 87% | | Consumers expecting personalized communication | 72% |