Executive Certificate in Extended Marketing Mix for Travel and Tourism Industry

Thursday, 03 April 2025 01:46:01

International applicants and their qualifications are accepted

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Overview

Overview

Our Executive Certificate in Extended Marketing Mix for Travel and Tourism Industry is designed to equip learners with the essential knowledge and skills needed for success in today's dynamic digital landscape. This course provides flexibility and accessibility for students worldwide, allowing them to study at their own pace and convenience.
With a focus on the extended marketing mix specific to the travel and tourism industry, students will gain a deep understanding of how to effectively promote and market destinations, attractions, and services to a global audience.
This course does not involve case studies or practicals, making it ideal for busy professionals looking to enhance their expertise in marketing.

Discover the secrets to success in the travel and tourism industry with our Executive Certificate in Extended Marketing Mix. This comprehensive course delves into the intricacies of product, price, place, promotion, people, process, and physical evidence in the context of travel and tourism. Learn how to create compelling marketing strategies that attract and retain customers, optimize revenue, and enhance brand loyalty. Gain valuable insights from industry experts and case studies, and develop practical skills through hands-on projects. Elevate your career in this dynamic field and stay ahead of the competition. Enroll now and unlock your potential in the travel and tourism industry!

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Introduction to Marketing in the Travel and Tourism Industry
• Market Segmentation and Targeting Strategies
• Product Development and Management in Tourism
• Pricing Strategies for Travel and Tourism Services
• Distribution Channels in the Travel Industry
• Promotional Strategies for Tourism Businesses
• Customer Relationship Management in the Tourism Sector
• Digital Marketing for Travel and Tourism
• Branding and Positioning in the Tourism Industry
• Measuring and Evaluating Marketing Performance in Tourism

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:

1 month (Fast-track mode): £140
2 months (Standard mode): £90

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Marketing Manager
Tourism Product Development Manager
Digital Marketing Specialist
Brand Manager
Public Relations Manager
Market Research Analyst
Advertising Manager

Key facts about Executive Certificate in Extended Marketing Mix for Travel and Tourism Industry

- Gain in-depth knowledge of the extended marketing mix tailored for the travel and tourism industry
- Understand the unique challenges and opportunities in marketing within this sector
- Develop skills to create effective marketing strategies for travel and tourism businesses
- Learn how to apply the extended marketing mix to enhance customer experiences and drive business growth
- Industry-relevant case studies and practical examples to apply theoretical concepts
- Interactive online platform for convenient learning and networking opportunities
- Expert instructors with extensive experience in travel and tourism marketing
- Access to a global network of industry professionals for insights and career opportunities
- Enhance your marketing skills and advance your career in the dynamic travel and tourism industry.

Why this course?

An Executive Certificate in Extended Marketing Mix for the Travel and Tourism Industry is crucial due to the increasing demand for skilled professionals in this sector. According to the World Travel & Tourism Council, the travel and tourism industry contributed £213.8 billion to the UK economy in 2018, accounting for 10% of the country's GDP. With the industry projected to grow by 2.9% per year over the next decade, there is a pressing need for individuals with expertise in marketing strategies tailored specifically for this sector. The table below highlights the importance of this certificate in meeting the demands of the travel and tourism industry: ```html
Statistics Figures
Contribution to UK GDP £213.8 billion
Projected Industry Growth 2.9% per year
``` By obtaining this certificate, professionals can gain a competitive edge in the job market and contribute effectively to the success of businesses in the travel and tourism industry.

Who should enrol in Executive Certificate in Extended Marketing Mix for Travel and Tourism Industry?

This course is designed for professionals in the travel and tourism industry who are looking to enhance their marketing skills and stay ahead in a competitive market. Whether you are a marketing manager, tourism board member, hotelier, or tour operator, this course will provide you with the knowledge and tools to effectively implement the extended marketing mix strategies specific to the travel and tourism sector. Statistics show that the UK travel and tourism industry contributes significantly to the economy, with a total contribution of £213.6 billion in 2018. Additionally, the industry supported over 3.1 million jobs in the same year, highlighting the importance of effective marketing strategies to attract tourists and drive revenue. By enrolling in this course, you will gain insights into key marketing concepts such as product, price, place, promotion, people, process, and physical evidence, tailored specifically for the travel and tourism industry. You will learn how to create compelling marketing campaigns, leverage digital platforms, and engage with customers to drive business growth and success. With the Executive Certificate in Extended Marketing Mix for Travel and Tourism Industry, you will be equipped with the skills and knowledge needed to excel in a dynamic and evolving industry. Join us and take your marketing expertise to the next level.
Total Contribution to UK Economy: £213.6 billion (2018)
Total Jobs Supported: 3.1 million (2018)