Advanced Certificate in Extended Marketing Mix for Event Planning and Management

Friday, 04 April 2025 13:29:28

International applicants and their qualifications are accepted

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Overview

Overview

Our Advanced Certificate in Extended Marketing Mix for Event Planning and Management is designed to equip learners with the essential knowledge and skills needed to excel in today's fast-paced digital environment. This course offers flexibility and accessibility for students worldwide, allowing them to study at their own pace and convenience.
Through a comprehensive curriculum, students will gain a deep understanding of the extended marketing mix and its application in event planning and management.
With no case studies or practicals involved, this course focuses on theoretical concepts and practical strategies that are essential for success in the field.
Join us today and take your event planning and management skills to the next level!

Take your event planning and management skills to the next level with our Advanced Certificate in Extended Marketing Mix. This comprehensive course delves deep into the strategies and tactics needed to create successful events that leave a lasting impression. Learn how to effectively utilize the extended marketing mix to attract attendees, increase engagement, and drive results. From product placement to pricing strategies, you'll gain valuable insights that will set you apart in the competitive event industry. Join us and elevate your event planning game today!

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Principles of Event Planning and Management
• Advanced Marketing Strategies for Events
• Consumer Behavior and Market Research
• Digital Marketing for Events
• Sponsorship and Partnership Development
• Budgeting and Financial Management for Events
• Public Relations and Media Management
• Event Logistics and Operations
• Risk Management and Crisis Communication
• Evaluation and Measurement of Event Success

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:

1 month (Fast-track mode): £140
2 months (Standard mode): £90

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Event Coordinator
Marketing Manager
Event Planner
Brand Ambassador
Public Relations Specialist
Social Media Manager

Key facts about Advanced Certificate in Extended Marketing Mix for Event Planning and Management

- Gain in-depth knowledge of the extended marketing mix for event planning and management
- Learn how to effectively apply marketing strategies to promote events and attract attendees
- Understand the importance of market research, segmentation, targeting, and positioning in event marketing
- Develop skills in creating integrated marketing communication plans for events
- Explore the use of digital marketing tools and social media platforms for event promotion
- Acquire practical experience through case studies, projects, and real-world simulations
- Industry-relevant curriculum designed to meet the demands of the event planning and management sector
- Taught by experienced professionals with expertise in event marketing and management
- Networking opportunities with industry experts and peers in the field
- Enhance your career prospects in event planning, marketing, and management
- Unique focus on the application of marketing principles specifically tailored for the events industry
- Practical skills and knowledge that can be immediately applied in the workplace
- Prepare for a successful career in event planning and management with a strong marketing foundation.

Why this course?

An Advanced Certificate in Extended Marketing Mix for Event Planning and Management is crucial in meeting the growing demand for skilled professionals in the events industry. According to Statista, the UK events industry was worth £70 billion in 2019 and is projected to grow to £76 billion by 2024. This highlights the significant economic impact of the sector and the need for qualified individuals to drive its success. The certificate equips individuals with the knowledge and skills to effectively plan and manage events, utilizing the extended marketing mix to attract attendees and sponsors. This is essential in a competitive market where companies are constantly seeking innovative ways to engage their target audience. The following table illustrates the importance of this certification in meeting industry demand and staying relevant in the ever-evolving events landscape: | Industry Demand | Relevance | |------------------|-----------| | £70 billion (2019) | Essential skills for event success | | £76 billion (2024 projection) | Competitive edge in the market |

Who should enrol in Advanced Certificate in Extended Marketing Mix for Event Planning and Management?

This course is designed for individuals who are looking to enhance their skills in event planning and management by mastering the extended marketing mix. Whether you are a seasoned event professional or just starting out in the industry, this advanced certificate will provide you with the knowledge and tools needed to excel in your career.

Event Managers 67% of event managers in the UK believe that marketing is a key factor in the success of an event.
Marketing Professionals Over 80% of marketing professionals in the UK say that event marketing is essential for achieving their business goals.
Event Planners Nearly 70% of event planners in the UK believe that understanding the extended marketing mix is crucial for successful event planning.

By enrolling in this course, you will gain a competitive edge in the industry and be equipped with the latest strategies and techniques to create impactful events that drive results.