Professional Certificate in Utilizing Social Media in CRM

Wednesday, 17 September 2025 19:32:19

International applicants and their qualifications are accepted

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Overview

Overview

Utilizing Social Media in CRM


This professional certificate program is designed for sales professionals and business owners who want to leverage social media to enhance their customer relationship management (CRM) strategies.


By mastering the art of social media utilization in CRM, learners will gain a deeper understanding of how to build brand awareness, engage with customers, and drive sales through effective online marketing.


Key Takeaways:

Learn how to integrate social media into your CRM system for a more personalized customer experience.


Discover how to use social media analytics to track customer behavior and optimize your marketing efforts.


Unlock Your Potential:

Take the first step towards revolutionizing your sales strategy with our Professional Certificate in Utilizing Social Media in CRM.


Explore this comprehensive program and start leveraging social media to drive business growth and success.

Utilizing Social Media in CRM is a game-changing course that empowers professionals to harness the power of social media to boost sales, enhance customer engagement, and drive business growth. By leveraging social media platforms, you'll gain a competitive edge in the market and unlock new career opportunities. This comprehensive course covers the key features of social media integration in CRM, including social media analytics and content creation. You'll learn how to utilize social media to personalize customer interactions, build brand awareness, and drive conversions. With this certificate, you'll be equipped to utilize social media in CRM effectively and take your career to the next level.

Entry requirements

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

•
• Setting Up a Social Media Presence in CRM •
• Understanding Social Media Analytics and Reporting •
• Creating Engaging Social Media Content for CRM •
• Utilizing Social Media for Lead Generation and Qualification •
• Social Media Marketing Strategies for CRM •
• Measuring ROI on Social Media Investments in CRM •
• Best Practices for Social Media Customer Service in CRM •
• Integrating Social Media with CRM Systems and Tools •
• Advanced Social Media Automation and Workflow Management •
• Social Media Content Calendar Planning and Scheduling

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Professional Certificate in Utilizing Social Media in CRM

The Professional Certificate in Utilizing Social Media in CRM is a comprehensive program designed to equip learners with the skills necessary to effectively utilize social media platforms within a customer relationship management (CRM) framework.
This program focuses on teaching learners how to leverage social media to enhance customer engagement, build brand awareness, and drive sales.
Upon completion of the program, learners will be able to demonstrate their ability to create and implement a social media strategy that aligns with the organization's overall business objectives.
The learning outcomes of this program include understanding the fundamentals of social media marketing, learning how to create engaging content, and developing skills in social media analytics and measurement.
The duration of the program is typically 4-6 months, with learners completing a series of online courses and assignments.
The Professional Certificate in Utilizing Social Media in CRM is highly relevant to the sales and marketing industries, as it provides learners with the skills necessary to stay ahead of the competition in today's digital landscape.
By completing this program, learners can expect to see improvements in their organization's social media presence, customer engagement, and ultimately, bottom-line results.
The program is also highly relevant to the CRM industry, as it provides learners with a deeper understanding of how to integrate social media into their CRM systems and processes.
Overall, the Professional Certificate in Utilizing Social Media in CRM is a valuable investment for anyone looking to enhance their skills in social media marketing and CRM.
It is an ideal program for sales professionals, marketing professionals, and business owners who want to learn how to effectively utilize social media to drive sales and growth.
By completing this program, learners can expect to gain a competitive edge in the job market and be better equipped to drive business results through social media marketing.

Why this course?

Utilizing Social Media in CRM is a vital skill for businesses in today's digital landscape. According to a survey by the Chartered Institute of Marketing (CIM), 75% of UK marketers believe that social media is crucial for their business, with 61% stating that it has a significant impact on their sales (Source: CIM, 2020).
Statistic Value
Number of UK businesses using social media 95%
Percentage of UK marketers who believe social media is crucial for their business 75%
Impact of social media on UK sales 61%

Who should enrol in Professional Certificate in Utilizing Social Media in CRM?

Ideal Audience for Professional Certificate in Utilizing Social Media in CRM Are you a sales professional, marketing specialist, or business owner looking to leverage social media in your Customer Relationship Management (CRM) strategy? If so, this course is designed for you.
Key Characteristics: You should have a basic understanding of CRM software, be familiar with social media platforms such as Twitter, LinkedIn, and Facebook, and have a keen interest in staying up-to-date with the latest social media trends and best practices.
Industry Insights: In the UK, 76% of businesses use social media to engage with customers, with 55% using it to drive website traffic (Source: Hootsuite). By completing this course, you'll gain the skills and knowledge to effectively utilize social media in your CRM strategy and stay ahead of the competition.
Learning Objectives: Upon completing this course, you'll be able to create and implement a social media strategy that aligns with your CRM goals, increase brand awareness, and drive sales leads.