Professional Certificate in Utilizing Data Analytics in CRM

Wednesday, 11 February 2026 18:53:02

International applicants and their qualifications are accepted

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Overview

Overview

Data analytics

is a powerful tool for businesses to gain insights from customer relationship management (CRM) data. This Professional Certificate in Utilizing Data Analytics in CRM is designed for professionals who want to leverage data analytics to drive business growth and improve customer engagement.

By mastering data analytics, you'll be able to analyze customer behavior, identify trends, and make informed decisions to boost sales and revenue.

This program is ideal for marketing and sales professionals, business analysts, and anyone looking to upskill in data-driven decision making.

Join our community of learners and start exploring the world of data analytics in CRM today!

Data Analytics is the backbone of any successful CRM strategy, and this Professional Certificate in Utilizing Data Analytics in CRM will teach you how to harness its power. By leveraging Data Analytics, you'll gain a deeper understanding of customer behavior, preferences, and pain points, enabling you to make data-driven decisions that drive business growth. With this course, you'll learn how to Data Analytics tools, such as Excel, Tableau, and Power BI, to extract insights from CRM data. You'll also develop skills in data visualization, reporting, and predictive analytics, opening doors to exciting career opportunities in sales, marketing, and business analysis.

Entry requirements

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Data Analysis in CRM Systems • Data Visualization Techniques • CRM Data Mining and Predictive Analytics • Utilizing Big Data in CRM • Data Quality and Cleaning in CRM • CRM Reporting and Dashboard Design • Machine Learning Applications in CRM • CRM Data Integration and Migration • Advanced Data Analytics Tools in CRM • Measuring ROI in CRM Data Analytics

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

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+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Professional Certificate in Utilizing Data Analytics in CRM

The Professional Certificate in Utilizing Data Analytics in CRM is a comprehensive program designed to equip learners with the skills necessary to effectively utilize data analytics in customer relationship management (CRM) systems.
This program focuses on teaching learners how to leverage data analytics tools and techniques to gain valuable insights into customer behavior, preferences, and needs.
Upon completion of the program, learners will be able to analyze large datasets, identify trends and patterns, and make data-driven decisions to drive business growth and improvement.
The duration of the program is typically 4-6 months, with learners completing a series of online courses and assignments that are designed to be completed at their own pace.
The program is highly relevant to the CRM industry, as more and more companies are recognizing the importance of data analytics in driving customer engagement and loyalty.
By the end of the program, learners will have gained the skills and knowledge necessary to become a data analytics specialist in the CRM field, and will be able to apply their skills in a variety of real-world scenarios.
The program is also highly relevant to the broader data analytics industry, as the skills and knowledge gained through the program can be applied to a wide range of data analytics roles and industries.
Overall, the Professional Certificate in Utilizing Data Analytics in CRM is a valuable and highly relevant program that can help learners launch or advance their careers in the CRM and data analytics fields.

Why this course?

Data Analytics in CRM: A Key to Unlocking Business Success in the UK Market In today's data-driven business landscape, companies in the UK are increasingly relying on data analytics in customer relationship management (CRM) systems to gain a competitive edge. According to a recent survey by the Chartered Institute of Marketing, 75% of UK businesses believe that data analytics is crucial for making informed business decisions. Statistics on Data Analytics in CRM
Year Percentage of Businesses Using Data Analytics in CRM
2018 40%
2019 55%
2020 65%
2021 75%

Who should enrol in Professional Certificate in Utilizing Data Analytics in CRM?

Data Analysts Ideal for professionals seeking to enhance their skills in utilizing data analytics in customer relationship management (CRM) systems, data analysts can leverage this certificate to gain a competitive edge in the job market.
Sales and Marketing Teams With the UK's sales and marketing teams expected to generate £1.4 trillion in revenue by 2025, this certificate can help them make data-driven decisions and improve their overall performance.
Business Owners and Executives As a business owner or executive, this certificate can provide valuable insights into how to utilize data analytics in CRM to drive business growth and increase customer satisfaction, with 61% of UK businesses already using data analytics to inform their decision-making.
IT Professionals IT professionals can also benefit from this certificate, as it covers the technical aspects of data analytics in CRM, with 75% of UK IT professionals believing that data analytics is crucial for business success.