Professional Certificate in E-commerce A/B Testing

Monday, 15 September 2025 10:09:40

International applicants and their qualifications are accepted

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Overview

Overview

Learn the art of E-commerce A/B Testing and unlock the secrets to optimizing your online store's performance.


Designed for aspiring e-commerce professionals, this Professional Certificate program equips you with the skills to analyze data, identify areas for improvement, and implement effective changes to boost sales and revenue.


Through a combination of theoretical knowledge and practical exercises, you'll gain hands-on experience in A/B Testing methodologies, statistical analysis, and data interpretation, enabling you to make informed decisions that drive business growth.


Whether you're looking to enhance your career prospects or start your own e-commerce venture, this certificate program is the perfect stepping stone to success.


Explore the world of E-commerce A/B Testing today and discover how you can take your online business to the next level.

E-commerce A/B Testing is a game-changer for online businesses looking to boost conversions and revenue. This Professional Certificate program teaches you how to design, analyze, and implement effective A/B tests to optimize your website's user experience. With E-commerce A/B Testing, you'll gain hands-on experience with tools like Google Optimize and VWO, and learn how to measure ROI and make data-driven decisions. Career prospects are bright, with high demand for A/B testing specialists in the e-commerce industry. Upon completion, you'll be equipped to drive business growth and stay ahead of the competition with E-commerce A/B Testing skills.

Entry requirements

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content


• Unit 1: Introduction to E-commerce A/B Testing - Understanding the Basics •
• Unit 2: Setting Up and Running A/B Tests - Experimentation and Control •
• Unit 3: Hypothesis Testing and Statistical Analysis - Data-Driven Decision Making •
• Unit 4: A/B Testing Tools and Software - Overview of Popular Platforms •
• Unit 5: A/B Testing Strategies for Conversion Rate Optimization •
• Unit 6: A/B Testing for Mobile and Desktop Devices - Responsive Design •
• Unit 7: A/B Testing for Email and Social Media Campaigns - Multichannel Optimization •
• Unit 8: A/B Testing for Personalization and Customer Segmentation •
• Unit 9: A/B Testing for Retention and Customer Lifetime Value - Long-Term Optimization •
• Unit 10: Measuring and Reporting A/B Test Results - Data Visualization and Insights

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:

1 month (Fast-track mode): £140
2 months (Standard mode): £90

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Professional Certificate in E-commerce A/B Testing

The Professional Certificate in E-commerce A/B Testing is a comprehensive online course designed to equip learners with the skills and knowledge required to optimize e-commerce websites and improve conversion rates.
This course focuses on the application of A/B testing principles, methodologies, and tools in the e-commerce industry, enabling learners to make data-driven decisions and drive business growth.
Upon completion of the course, learners can expect to gain a deep understanding of e-commerce A/B testing, including the ability to design, implement, and analyze A/B tests, as well as interpret results and optimize website performance.
The course duration is approximately 4-6 weeks, with learners completing a series of modules and assignments that cover the key concepts and skills required for e-commerce A/B testing.
The Professional Certificate in E-commerce A/B Testing is highly relevant to professionals working in the e-commerce industry, particularly those involved in digital marketing, product management, and user experience (UX) design.
Industry professionals can expect to see a significant increase in their earning potential after completing this course, with median salaries ranging from $80,000 to over $120,000 depending on the role and location.
The course is also beneficial for entrepreneurs and small business owners looking to improve their e-commerce website's conversion rates and drive more sales, as well as for those interested in pursuing a career in e-commerce and digital marketing.
By completing the Professional Certificate in E-commerce A/B Testing, learners can demonstrate their expertise and commitment to the field, enhancing their credibility and job prospects in the competitive e-commerce industry.
The course is delivered through a combination of video lectures, interactive assignments, and real-world case studies, providing learners with a comprehensive and practical understanding of e-commerce A/B testing principles and practices.
Upon completion of the course, learners will receive a professional certificate that can be added to their resume or LinkedIn profile, showcasing their expertise in e-commerce A/B testing and enhancing their career prospects.

Why this course?

Professional Certificate in E-commerce A/B Testing is a highly sought-after credential in today's digital landscape. According to a survey by the UK's Digital Marketing Association, 70% of marketers believe that A/B testing is crucial for driving business growth, with 45% stating that it's essential for measuring the effectiveness of their marketing campaigns.
Year Percentage of Marketers Using A/B Testing
2018 25%
2019 35%
2020 50%
2021 65%
2022 80%

Who should enrol in Professional Certificate in E-commerce A/B Testing?

Ideal Audience for Professional Certificate in E-commerce A/B Testing Are you a digital marketer, e-commerce business owner, or entrepreneur looking to boost conversions and sales?
Key Characteristics: You have a basic understanding of e-commerce and digital marketing principles, with a focus on analytics and data-driven decision making.
Target Audience: Digital marketers, e-commerce business owners, and entrepreneurs in the UK, with a focus on those working in online retail, such as Amazon sellers, eBay sellers, and online store owners.
Job Roles: Digital marketing specialists, e-commerce managers, online store owners, and entrepreneurs looking to improve their conversion rates and sales.
UK Statistics: In 2020, the UK e-commerce market was valued at £292 billion, with online sales growing by 14.3% year-on-year. By 2025, it is expected to reach £503 billion.