Professional Certificate Course in Understanding the Extended Marketing Mix

Tuesday, 10 February 2026 23:38:19

International applicants and their qualifications are accepted

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Overview

Overview

Extended Marketing Mix

is a crucial concept in modern marketing, encompassing the four Ps (Product, Price, Place, and Promotion) and additional elements like people, process, and physical evidence. This course is designed for marketing professionals and entrepreneurs who want to understand how to effectively implement the extended marketing mix to achieve business success. Some key takeaways from this course include: learning how to analyze customer needs, developing a unique value proposition, and creating a comprehensive marketing strategy that incorporates all aspects of the extended marketing mix. By the end of this course, learners will be able to apply their knowledge to develop a tailored marketing plan that drives business growth and customer engagement. Explore the Extended Marketing Mix and take your marketing skills to the next level – sign up for our Professional Certificate Course today!

Extended Marketing Mix is a comprehensive course that equips professionals with the knowledge to create and implement effective marketing strategies. By understanding the extended marketing mix, learners can develop a deeper understanding of the interplay between marketing, sales, and customer service. This course offers key benefits such as enhanced career prospects, improved decision-making skills, and increased competitiveness in the market. Unique features include interactive case studies, expert guest lectures, and a personalized learning plan. With a focus on practical application, learners will gain the skills to analyze market trends, develop targeted campaigns, and measure campaign success.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

•
• Market Research and Analysis •
• Understanding Customer Needs and Preferences •
• Product Development and Life Cycle Management •
• Pricing Strategies and Tactics •
• Branding and Positioning •
• Distribution Channels and Logistics •
• Promotional Mix and Advertising •
• Digital Marketing and E-commerce •
• Data-Driven Decision Making and Analytics

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): £140
2 months (Standard mode): £90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

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+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Professional Certificate Course in Understanding the Extended Marketing Mix

The Professional Certificate Course in Understanding the Extended Marketing Mix is designed to equip learners with the knowledge and skills necessary to analyze and apply the extended marketing mix in real-world marketing scenarios.
This course focuses on the 7Ps of marketing, which include product, price, promotion, people, process, physical evidence, and place.
By the end of the course, learners will be able to understand how to apply the extended marketing mix to achieve business objectives and create value for customers.
The course duration is typically 4-6 weeks, with learners completing a series of modules and assignments to demonstrate their understanding of the extended marketing mix.
The course is highly relevant to professionals working in marketing, sales, and business development, as it provides a comprehensive understanding of the extended marketing mix and its application in various industries.
The course is also beneficial for entrepreneurs and small business owners who want to develop a marketing strategy that is tailored to their specific needs and goals.
Upon completion of the course, learners will receive a professional certificate that can be added to their resume or LinkedIn profile, demonstrating their expertise in understanding the extended marketing mix.
The course is delivered online, allowing learners to complete the coursework at their own pace and on their own schedule.
The course is taught by experienced instructors who have expertise in marketing and business development, providing learners with a wealth of knowledge and insights.
The course is highly interactive, with learners engaging with course materials, assignments, and discussions to deepen their understanding of the extended marketing mix.
Overall, the Professional Certificate Course in Understanding the Extended Marketing Mix is an excellent way for professionals to enhance their marketing skills and stay ahead of the competition in today's fast-paced business environment.

Why this course?

Understanding the Extended Marketing Mix is crucial in today's market, with 71% of UK businesses using digital marketing channels to reach their target audience (Source: CMO Council). A Professional Certificate Course in this area can equip learners with the necessary skills to stay ahead of the competition.
Channel Percentage of UK Businesses
Search Engine Optimization (SEO) 44%
Pay-Per-Click (PPC) Advertising 37%
Social Media Marketing 34%
Content Marketing 29%
Email Marketing 26%

Who should enrol in Professional Certificate Course in Understanding the Extended Marketing Mix?

Ideal Audience for Professional Certificate Course in Understanding the Extended Marketing Mix Marketing professionals, particularly those in the UK, seeking to enhance their skills in digital marketing, brand management, and customer experience.
Key Characteristics: Professionals with at least 2 years of experience in marketing, looking to upskill and reskill in the extended marketing mix, including digital marketing, social media, and data-driven decision making.
UK-Specific Statistics: According to a report by the Chartered Institute of Marketing, 75% of UK marketers believe that digital marketing is crucial for business growth, while 60% of marketers in the UK report that they are struggling to keep up with the latest marketing trends.
Learning Objectives: Upon completion of the course, learners will be able to analyze and develop effective marketing strategies, create engaging brand experiences, and measure the impact of marketing efforts using data-driven insights.

Insights

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