Postgraduate Programme in Strategic Marketing

Saturday, 14 February 2026 13:05:14

International applicants and their qualifications are accepted

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Overview

Overview

Strategic Marketing

is a postgraduate programme designed for ambitious professionals seeking to elevate their careers in the dynamic world of marketing.
Developing a deep understanding of marketing principles, this programme equips learners with the skills to drive business growth and success.
Through a combination of theoretical foundations and practical applications, learners will gain expertise in market analysis, brand management, and digital marketing.
Building on existing knowledge and experience, this programme fosters critical thinking, creativity, and strategic problem-solving.
By joining our postgraduate programme in Strategic Marketing, you'll be part of a community of like-minded individuals who share your passion for marketing excellence.
Take the first step towards a rewarding career in marketing. Explore our programme today and discover how you can make a lasting impact in the industry.

Strategic Marketing is the backbone of any successful business, and our Postgraduate Programme in Strategic Marketing will equip you with the expertise to drive growth and innovation. By combining theoretical foundations with practical applications, this course will help you develop a deep understanding of market analysis, brand management, and digital marketing. You'll gain access to industry-relevant tools and networking opportunities that will enhance your career prospects in top-tier companies. With a focus on data-driven decision making and creativity, you'll be well-equipped to tackle complex marketing challenges and lead your own strategic marketing initiatives.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content


• Market Research and Analysis •
• Brand Management and Positioning •
• Consumer Behavior and Segmentation •
• Marketing Mix (4Ps) and Strategy •
• Digital Marketing and E-commerce •
• International Marketing and Globalization •
• Marketing Communications and Public Relations •
• Marketing Metrics and Performance Measurement •
• Strategic Marketing Planning and Execution

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:

1 month (Fast-track mode): £200
2 months (Standard mode): £175

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Key facts about Postgraduate Programme in Strategic Marketing

The Postgraduate Programme in Strategic Marketing is designed to equip students with the knowledge and skills necessary to succeed in today's competitive marketing landscape.
By focusing on strategic marketing, students will learn how to develop and implement effective marketing strategies that drive business growth and profitability.
Through a combination of theoretical foundations and practical applications, students will gain a deep understanding of marketing principles, including market research, brand management, and digital marketing.
The programme is designed to be completed in one year, with a flexible schedule that allows students to balance academic studies with work or other commitments.
Industry relevance is a key aspect of the programme, with guest lectures and case studies drawn from real-world marketing examples.
Upon completion of the programme, students will be equipped with the skills and knowledge necessary to take on senior marketing roles or start their own marketing consulting businesses.
The programme is accredited by a leading professional body, ensuring that graduates are recognized as experts in their field.
Career opportunities are vast, with graduates working in a range of industries, including finance, retail, and technology.
The programme is taught by experienced academics and industry professionals, providing students with a unique blend of theoretical and practical knowledge.
By studying Strategic Marketing, students will gain a competitive edge in the job market and be well-equipped to succeed in a rapidly changing business environment.

Why this course?

Strategic Marketing has become a crucial aspect of business success in today's competitive market. According to a survey by the Chartered Institute of Marketing (CIM), 75% of marketers in the UK consider data-driven decision-making essential for their role. Moreover, 60% of marketers believe that understanding consumer behavior is vital for developing effective marketing strategies.
Year Number of Marketers
2015 45,000
2018 55,000
2020 65,000

Who should enrol in Postgraduate Programme in Strategic Marketing?

Ideal Audience for Postgraduate Programme in Strategic Marketing Are you a marketing professional looking to take your career to the next level? Do you want to stay ahead of the curve in a rapidly changing business landscape?
Demographics: Our postgraduate programme in strategic marketing is designed for individuals with a bachelor's degree in marketing or a related field, typically aged 25-45, with 2-5 years of work experience in the marketing industry.
Career Goals: Our programme is ideal for those seeking to move into senior marketing roles, such as marketing manager or director, or those looking to transition into related fields like business development or product management.
Skills and Knowledge: Our programme covers key areas such as market research, brand management, digital marketing, and data analysis, as well as developing essential skills in leadership, communication, and project management.
Location and Industry: Our programme is based in the UK, with a focus on the London market. However, our online programme allows students to study from anywhere in the world.
Career Outcomes: According to the Chartered Institute of Marketing, the average salary for a marketing manager in the UK is £43,000 per annum, with senior roles earning up to £80,000 or more.

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