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Home / Online MBA Communications Program Curriculum Explained

London School of International Business (LSIB)

What is the curriculum like for the online MBA Communications program?

Curriculum for Online MBA Communications Program

When it comes to pursuing an online MBA in Communications, the curriculum is designed to provide students with a comprehensive understanding of both business management and effective communication strategies. Here is an overview of what you can expect from the program:

Course Description
Strategic Communication This course focuses on developing communication strategies that align with an organization's goals and objectives. Students will learn how to create effective messaging for different audiences and platforms.
Business Ethics Understanding ethical considerations in business communication is crucial. This course explores ethical dilemmas that may arise in the workplace and how to navigate them with integrity.
Marketing Management Students will delve into the principles of marketing and how to apply them to communication strategies. Topics include market research, branding, and digital marketing.
Leadership and Team Building Effective communication is essential for leadership success. This course covers leadership styles, team dynamics, and how to motivate and inspire others through communication.
Media Relations Understanding how to work with the media is a key skill for communication professionals. This course teaches students how to craft press releases, manage media inquiries, and build relationships with journalists.
Public Speaking Developing strong public speaking skills is essential for communication professionals. This course provides students with techniques for delivering impactful presentations and speeches.

Overall, the curriculum for an online MBA in Communications is designed to equip students with the knowledge and skills needed to succeed in a variety of communication roles within the business world. By combining business acumen with effective communication strategies, graduates of the program are prepared to excel in leadership positions and drive organizational success.